about UCS
UCS
(Urban Color Style of Switzerland)
Since 2011

UCS watches are created by Jean-Jacques Merlet and his team. They are produced in the cradle of the Swiss watch making industry, by NORKOM production SA, in Montfaucon in the Swiss Jura.
Watches in aluminium, watches in different colours, light-weight watches, watches with emotional associations, these are a new generation of Swiss watches that add colour to your life with the changing fashions and seasons.
The parts produced by our machines are assembled by hand by expert operators. The movements used are exclusively Swiss. You thus have our guarantee of a Swiss made product.
The history of the UCS watches
29 April 2011, 1 minute past midnight
Official opening of the ucs-shop.com web site and birthday of Jean-Jacques Merlet.
It took 16 months to realise this project with a highly motivated team.
16 April 2011
UCS watch number 1 presented by Norkom production SA and Giron Jurassien des skis club to the skiing champion Didier Cuche.
November 2010 to February 2011
Manufacture of the components and creation of the web site. Assembly of the first series of watches.
November 2010
Presentation of prototypes to the Board of Directors of Norkom production SA who agreed a new budget for the production of the first 1500 watches. It also allocated a budget for the creation of the ucs-shop.ch web site.
September to October 2010
Assembly of prototypes, seal, resistance and functional tests.
June to August 2010
Manufacturer of components of the watch prototypes. Development of a new system for printing dials.
February to May 2010
Creation of the design of the watches and technical designs, and researching suppliers.
January 2010
Agreement by the Board of Directors, which approved the development budget for the creation of 3 different lines of watches and 250 prototypes.
January 2010
The proposal by Jacques Merlet to the Board of Directors of Norkom production SA to launch a new brand of watches with the following characteristics:
- A watch in colour
- A watch in metal (no plastic)
- A fashion watch
- Sale price circa 100 Euros
The main people involved were the following:
Jean-Claude Adam / Member of the Board of Directors / Norkom production SA
Jean-Jacques Merlet / Head of project / Norkom production SA
Alfonso Osuna / Assistant Head of project / Norkom production SA
Jean-Jacques Merlet / Technical design and implementation / Norkom production SA
Eliane Merlet / Monitoring and review + editorial
Fernande Meier / Watch making technology / Norkom production SA
Sébastien Roethlisberger / Programming and production of parts / Norkom production SA
François Renard / Aesthetic finishing of the parts / Norkom production SA
William Constantin / Production of dials / Norkom production SA
Christian Aboueme / Assistant dials production / Dressa SA
Pierre-Michel Raezo / Management / APR Reconvilier
Jean-Pierre Schoeni / Programming product refinement / APR Reconvilier
Eric Schranz / Programming and production / APR Reconvilier
Roger Saegesser / Commercial monitoring / APR Reconvilier
William Constantin / Photographic studio manager / Norkom production SA
Dario Maranzana / Watches and models photographs / Dressa SA
Christian Aboueme / Watches photography assistant / Dressa SA
Jean-Jacques Merlet / Product marketing and distribution / Norkom production SA
Alfonso Osuna / Product marketing and distribution / Norkom production SA
Jean-Claude Adam / Product marketing and distribution / MO holding SA
Christian Montavon / Colouring of watches + blank dials / Cadoxy
Claude Lièvre / Commercial and technical production / Cadoxy
Mr Wegmueller / Watch colouring / Cadoxy
Yoann Du Boisguehenneuc / Supply of straps and packaging / MPI
Mr Kubler / Aluminium technical advice / Metallica Sarl
Andreas Blatter / Metallurgical analyses / PX group
Mr Maître / Consulting and implementation of sealed joints /Maître Frères
Francisco Martinez / Organisation of product delivery /DHL
Annik Hirt /Organisation of product delivery /Norkom production SA
Blaise Roulet / e-business ucs-shop.com web site commercial relations / Sales Conquest SA
Frédéric Demierre / Head of project ucs-shop.com / Sales Conquest SA
William Constantin / Head of project ucs-shop.com / Norkom production SA
Christian Aboueme / Assistant ucs-shop.com / Dressa SA
David Daninthe / Assistant ucs-shop.com / Dressa SA
Catherine Aegerter / U-C-S graphics / Cat-graphique
Me Marc Wollmann / Contractual documents / ANB
Benoît Gigandet / Financial support / Banque Cantonale du Jura
Joël Etique / Financial advice / CRF
Gilbert Constantin/Artist
Michel Marchand/Artist
Monique Unterrassner / Public relations
Beatrice Wollmann-Lanz / Editorial review of the site in German
Lorri Dell’Anna / Editorial review of the site in Italian
Antonella Christin / Account Manager /SIX Multipay SA
Michael Höchemer / Account Manager / Ogone GmbH
J. Roy / translations / Exelcis Sarl
Eric Donnadieu / Test underwater diving to 30 meters (Cuba)
Ami Gyger / contact Didier Cuche/ Giron Jurasssien des clubs de ski
Sylvie De Groote / Model
Julie Pheulpin / Model
Fabien De Groote / Model
Norkom production SA would like to thank all those involved, listed above, as well as everyone who has supported us as and helped us in any way, both directly and indirectly.
